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Dear Daughters, “Don’t Be That Guy” Campaign Targets Potential Sexual Offenders

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Dear Daughters,

One of our readers, Marion, who commented on our post Dear Daughters, We Have Lost Our Way on the Moral Compass, brought to my attention a campaign called “Don’t Be That Guy” in which potential offenders of sexual assault are targeted. This is a complete gender reversal role when it comes to sexual assault prevention. Our society has always taught girls and women how to prevent sexual assaults, essentially teaching us how not be to raped. This approach was ineffective since ultimately we do not choose to be raped, the rapist chooses for us. This approach also increases guilt and self-blame in girls and women who were victimized. This approach resulted in victim blaming.

Research shows that the majority of sexual offenders are men and since they ultimately hold the responsibility and power to end sexual violence against women, it is only fitting that they learn about consent. The “Don’t Be That Guy” campaign was created by Sexual Assault Voices of Edmonton (SAVE) and has now been implemented in parts of Canada and according to Marion, also in Scotland and the US.

The posters used in the campaign were distributed in the Halifax Regional Municipality in two rounds. Round 1 consisted of three posters which were distributed in May 2012 and Round 2 consisted of four posters which were distributed in May 2013. May is Sexual Assault Awareness Month. The posters focus on various scenarios where having sex would not be consentual and therefore sexual assault. The posters are excellent and speak for themselves so take a look. You can find out about the campaign in Halifax, Nova Scotia on the Halifax Regional Municipality website and you can download the posters from the website as well.

Round 1 (distributed May 2012)

 

"Don't Be That Guy"

“Don’t Be That Guy”

"Don't Be That Guy"

“Don’t Be That Guy”

"Don't Be That Guy"

“Don’t Be That Guy”

Round 2 (distributed May 2013)

"Don't Be That Guy"

“Don’t Be That Guy”

"Don't Be That Guy"

“Don’t Be That Guy”

"Don't Be That Guy"

“Don’t Be That Guy”

"Don't Be That Guy"

“Don’t Be That Guy”

As discussed in my post, Dear Daughters, Let’s Help Leah Parsons Eliminate Rape Culture, society currently supports the wrong boy. We support the boy who thinks sex in all the scenarios depicted above is okay. We need to start supporting the boys who realize that sex in these situations is WRONG. We need to spread the message to our boys and men, “Don’t Be That Guy.” Share this post with the men who matter in your life. You don’t want them to be that guy. Guys who are reading this, we know you don’t want to be that guy either. We know that there is at least one special girl/woman in your life you want to protect from becoming a victim of sexual assault. Spread the word about consent for her – your girlfriend, your sister, your mom, your grandmother, your aunt, your cousin, your teacher, your friend. Alone we take necessary steps towards making a difference, but together we can change the world!

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